Consumers Are Using AI to Shop — And It’s Starting to Divert Traffic
Consumers aren’t just playing with AI anymore. They’re using it to decide what to buy. According to new reporting on…
Technology & Tools
erene.araojo TikTok Is Quietly Building Seller Infrastructure
While everyone was focused on TikTok’s shipping drama, something more strategic happened. TikTok rolled out expanded seller tools — including…
Katie Evans From Search to Agents: How AI Is Quietly Reshaping Ecommerce Execution
AI is no longer an overlay on ecommerce. In 2026, it is becoming the decision layer. For years, ecommerce teams…